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Magazine Review: GOOD First Anniversary Issue

When Amy wrote about green magazines, she mentioned GOOD as being one of her favorites. I, too, a self-described magazine junkie, am a big fan of GOOD since it’s inception last year. With all the depressing news out there on any given day, GOOD always reaffirms my faith in humanity. Its focus is, like its name implies, good stuff: those things that are making our world a little bit better, and when I’m feeling down about what’s going on around me, GOOD usually perks me up. It’s a rare magazine that doesn’t need an annual "green" issue: sustainability has been a priority since the magazine was founded.

The latest issue (Sept/Oct 07) is no exception. The issue, which commemorates their one-year anniversary, focuses on design solutions. A topic I covered a while back, green schools, gets a feature nod from Eva Steele-Saccio. Steele-Saccio highlights different schools’ efforts to reduce their footprint and become more energy efficient, and acknowledges that there are benefits beyond energy savings: "Green schools create a healthy atmosphere for learning that has measurable results. The combination of natural light, fresh air, open plans, and multi-use facilities that encourage community involvement has helped student test scores rise by 20% and reduced asthma rates by 39%."

There’s also a feature about a village in England that launched a community effort to reduce their carbon footprint, with the ultimate goal of becoming the first carbon-neutral village in the U.K. GOOD’s product reviews almost always include items produced with sustainability in mind, and in this issue, they create a proposal for better CFL packaging: create a package that can be used to ship burned-out bulbs back to the producer for proper disposal. There’s also a profile of Rogan Gregory, founder of clothing company Loomstate, who was virtually responsible for bringing organic cotton to the fashion industry though his work with Loomstate, and his other two companies, Rogan and Edun

Even subscribing to GOOD can make you feel good: 100% of your $20 subscription costs goes to your choice of twelve charities, including the World Wildlife Fund and Oceana. Good is printed on 30% recycled post-consumer paper that is EcoLogic certified, and 100% offset by projects Good is actually involved in.

The September/October issue of GOOD is on newsstands now.

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